Skip to main content
10 Dec 2024

10 ways AI can help you run your business

10 ways AI can help you run your business

AI is transforming the way we do business. Here are ten AI tools that could help your small business become more productive and more profitable.


An Office for National Statistics survey found that:

  • Approximately one in six businesses (16%) were implementing at least one of the AI applications asked about in the survey
  • The most common reasons for using AI was improving cybersecurity (35%) and creating efficiencies (35%)

Here are ten ways to use AI in your small business


1. Written content: tools like ChatGPT, Google Bard, copy.ai and Jasper.ai can help you create bespoke content tailored to your business needs and matching your tone of voice. Other AI-powered writing assistants include Grammarly which can help ensure your content is free from spelling, punctuation and grammatical errors and Happy Scribe which automatically generates transcripts when you upload an audio or video file.


2. Videos: you can quickly create videos for your social media accounts or website thanks to AI tools such as Lumen5. Submagic lets you create short-form videos with special effects including zoom, captions, sound effects and descriptions.


3. Artwork: AI tools like DALL·E 2 can generate unique and high-quality images in seconds based on a text prompt. Other useful tools include Adobe Firefly and Canva, which has an AI-powered Magic Design feature that helps users create visuals at the click of a button.


4. Presentations: turn a document into a slide presentation at the click of a button with tools like Tome. Similarly, Gamma uses AI to create presentations, pitches, documents and web
pages.


5. Recruitment: find the best person for the job and save you time and money. AI-powered solutions can help with every aspect of the recruitment process, from writing job descriptions and assessing CVs to scheduling interviews.


6. Market research: many of us already use tools such as ChatGPT or Google Bard to create content but have you considered using them to find things out? These popular AI tools allow you to ask specific questions and get detailed information about your sector, competitors or customer base.


7. Customer service: chatbots can provide 24/7 support, improving the online experience for customers, answering routine queries and directing customers to specific web pages. They help small firms provide a level of customer service that was previously impossible.


8. Social media: most popular social media apps have AI functionality enabling businesses to generate, schedule and publish social media content to multiple social media platforms quickly and easily.


9. Project management: it’s now possible to track and manage all your tasks, automatically planning when’s the best time to work on specific tasks thanks to AI.


10. Ecommerce: AI can help you understand customer behaviour, improve the shopping experience and provide personalised recommendations to help you upsell and cross-sell. Many website builders use AI to help you create ecommerce websites and create website copy, such as product descriptions.

If you want to learn more, you can read the full article here.


If you enjoyed this article, sign up for our weekly small business newsletters. They are packed with small business news, advice and offers that will help you on your way.

Loading

IFA                       natwest

Show Sponsors