1. Tell us about your background.

Our journey into franchising started as a family decision. We had been exploring the idea of building a business together and were looking for an opportunity that would allow us to run something of our own while benefiting from the support of an established brand.

At the same time, I had recently finished my education and was considering my next steps. Rather than immediately following the traditional university route, I was particularly interested in entrepreneurship and the idea of building a business.

Franchising stood out because it offered the independence of running our own company alongside proven systems, training and support from an established global brand.

2. Why did you attend The International Franchise Show previously?

We attended the show in 2024 because we were actively exploring franchise opportunities. It’s one of the best places to meet multiple brands in one place, ask questions directly, and really understand what different franchise models look like.

For us, it was about doing proper research, speaking to franchisors, and finding a business that had both strong support and real long-term potential.

3. Why did you choose Signarama over other brands?

Signarama stood out for several reasons. Firstly, it operates in a sector that serves virtually every type of business. Every company needs signage, branding, and visual communication, whether it's shopfront signs, vehicle graphics, interior branding or exhibition displays.

Secondly, the brand has a strong global presence with decades of experience and a well-established franchise system. That gave us confidence that we would have the support, training and systems needed to succeed.

Finally, the combination of creativity and business appealed to us. With Signarama, you're not just selling signs. You're helping businesses stand out and grow through professional visual branding.

4. Who are you looking for?

At the show, we are looking to connect with people who want to run their own business but also want the support of a proven brand behind them.

Many of the best franchisees come from a wide range of professional backgrounds. They might have experience in sales, management, marketing, or operations. What matters most is the desire to build a business and work closely with local companies.

5. What makes the ideal franchisee candidate?

The ideal franchisee is someone who is motivated, commercially minded and enjoys building relationships.

You don’t need prior experience in signage or design. The training and ongoing support are provided, alongside mentorship. What matters more is the ability to connect with local businesses, understand their needs and deliver solutions that help them stand out.

People who enjoy networking, problem solving and helping businesses grow tend to thrive in this industry.

6. Where can attendees find Signarama at the event?

Visitors can find Signarama at stand 932 of the International Franchise Show, nestled between Theatres 6 and 7. We’ll be there to talk about the business, explain how the franchise works and share what it’s really like to run a Signarama location.

It’s a great opportunity for anyone considering franchising to ask questions, learn about the industry and explore how they could build a business helping other brands stand out!