Eatphoria, the UK multi-brand quick-service restaurant group behind Wraps & Wings, Eggsquisite, Holy Bagel, Mad About Doner, Dim Dum, and licensed partner Baskin Robbins, has officially launched with investment from TAN Food, part of Italian venture capital firm TAN Holdings. The Group operates five hybrid QSR sites and multiple cloud kitchens, serving over one million customers annually. With system sales up 163% in the past three years, Eatphoria plans to open at least 12 new restaurants in 2026, backed by new senior hires from KFC, McDonald’s, Miscusi, and Eataly to drive expansion, innovation, and operational excellence.