Sleep and wellness-focused Snooze Mattress Company is expanding into Ireland with a new store at South Ring Business Park, Kinsale Road, Cork, opening 28 March 2025. The Grand Opening, running until 30 March, will showcase the brand’s cutting-edge sleep solutions, including its innovative Dream Mapping technology, and feature exclusive offers. CEO Matt Smith said, “Cork’s first Snooze Mattress & Wellness store is officially here! Our doors are open and feedback on our Dream Mapping technology has been incredible. We’re fine-tuning every detail in preparation for our Grand Opening and hope customers join us in the Sleep Revolution because ‘If You Don’t Snooze, You Lose.’”

Based in Colorado, USA, Snooze has 50 franchise locations across America with more openings planned, and is now expanding in Ireland and the UK. Matt added, “We have 20 stores in Ireland and the UK and plan to open 15 more soon. We’ll be the first in Ireland to offer an adjustable base only, without needing a divan or other components.”

The Cork Grand Opening Weekend, 28–30 March, invites customers to experience the ultimate sleep experience, explore innovative sleep solutions, and take advantage of special offers, marking the beginning of Snooze’s Irish journey.