GNF Worldwide is the leading global firm in franchising. Founded 15 years ago, we now operate in more than 30 countries and have offices in 15 countries worldwide, from Hong Kong to Miami, with our headquarters in Madrid. Throughout our journey, we have supported hundreds of brands—from emerging concepts to large international groups—helping them transform into professional systems designed to grow in an orderly, profitable, and sustainable way.

At GNF worldwide, we do not believe in standard solutions or improvised expansion. Our approach is always grounded in strategy, structure, and disciplined execution, understanding franchising not merely as a growth model, but as a comprehensive business system. For this reason, we work as long-term strategic partners to brands, integrating into their teams and acting as an extension of their organization across key processes of transformation, expansion, and financing.

Our activity is structured around three complementary divisions. Consulting represents the transformation phase, where through our Franchise Development Program we turn brands into professional, scalable, and replicable systems, defining the strategic, financial, operational, and legal model, as well as a realistic expansion plan. Brokerage acts as the expansion arm of the brands, supporting their national and international growth and connecting them with strategic investors and operators through our global network. Capital focuses on investment banking for chains and franchises, supporting capital raising processes and investment structuring. As part of our ecosystem, Formula X accelerates high-potential brands by combining strategy, expansion, and access to capita