Simon Pullum

Azura Group Ltd

Simon graduated from the University of Newcastle with a BEng(Hons) degree in Electronics and computing in 1987 and is now a fully Chartered Engineer

After working for a large corporate company, Simon set up the Azura Group in 1990 and in the early days they were a bespoke software house for corporate clients in the utilities, finance and defence sectors, with a heavy emphasis on mobile workforce applications.

They embraced web technologies as they developed in the 2000''s because they offered a solution to many of the issues deploying software upgrades to large scale workforces and from there our web based applications have become more and more sophisticated.

They started working with franchise networks in 2007 and the first version of Webchise was deployed to the first customer later that year.

The success of Webchise meant that franchising was the fastest sector of growth for Azura for a number of years and have now worked with over 50 franchise networks, so Simon has a wide range of experience on what works and what doesn’t for franchisors.

Because of that success and the growth of Webchise, we took the decision in 2012 that going forwards Azura would only focus on the franchise market as it was now the major part of Azura''s business.

Being a strong supporter of Ethical Franchising, Azura are both Supplier members of the British Franchise Association and EWIF members.

Simon is keen that all franchise networks have the best systems for their networks to help ensure their success and provides free advice to help franchisors make the right decision.

dont miss

How to pick the right Franchise Software for your network

If you want to understand your options for an effective software system for your franchise - this is JUST what you need!

Simon will be covering:

1) General business systems
2) Franchise based systems
3) Sector Specific systems
4) Bespoke systems

Looking at the pros and cons of each, he will offer guidance to help you identify what you need for your franchise.