Jesse Keyser graduated from Southern Illinois University at Carbondale. While attending college, Jesse joined a small technology start-up and stayed with them until 2005, when he and his brother opened the first of five Little Caesars Pizza locations, all of which have since sold. Jesse was a Valpak franchisee from 2008-2011. In 2010, he and his brother opened their first Sport Clips Haircuts, and they currently own 27 of them across five states with plans for more acquisitions. In 2014, they purchased Oxi Fresh Carpet Cleaning of St. Louis, and they operate six territories. Currently he and his partners are opening locations of Ideal Image across the country. Jesse has served on the advisory councils for Little Caesars, Oxi Fresh Carpet Cleaning, and Sport Clips, and he has been the Sport Clips Owner of the Year, as well as the Oxi Fresh Carpet Cleaning Owner of the Year. He currently serves as the Chair of Franchise Update’s 2024 Multi-Unit Franchise Conference and is the Secretary for the International Franchise Association’s Franchisee Forum. Additionally, he makes regular trips to Washington DC to meet with legislatures in advocacy of issues affecting business owners.