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Kay Ainley - MSA Worldwide

Kay Ainley

Managing Director, International Franchise Association

Kay Ainsley is Managing Director of MSA Worldwide. She provides domestic and international consulting services to clients within the retail, restaurant, business to business, health and wellness, and service industries. She assists companies in setting objectives, developing strategy, identifying new market opportunities, evaluating franchising as a method of expansion, creating and executing plans for establishing or expanding a franchise program, brand building, franchise relationships and the restructuring or exiting of existing programs.  Her clients range from companies in the Fortune 50 to small, family-owned businesses.

She has assisted U.S. companies to go international and international companies to enter the U.S. market.  She has negotiated master, area development and joint venture agreements in Europe, Scandinavia, Asia, the Middle East, Africa, Latin and South America, and the Caribbean. 

Kay is a past Chair of the IFA's Supplier Forum and is the current Chair of the International Committee.

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